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Clients book on their own, from your website, from the BookOra directory or by phone with the robot. You see everything in a single dashboard, on your computer or phone.
Calendar with real-time availability for each specialist
Free website of your own at your-name.bookora.ro, with built-in booking
Reviews requested automatically after the visit, displayed on the site and in Google
AI robot that answers the phone and takes appointments, on paid plans
Start for free View demo website
No card required. The Free plan includes the website, the catalog and 50 online appointments per month.
prima-shop.ro/booking
Up and running in 5 minutesaccount, services, team, logo: done
Free, no cardwebsite, catalog and 50 appointments per month
Works in the browserthe dashboard on phone, tablet or laptop
One account, two addressesprima-shop.ro and bookora.ro
What Prima Booking does
Everything you need to never miss an appointment again
For medical practices, dental offices, clinics, salons, veterinary practices and any business where clients come at a set time.
24/7 online booking
The client chooses the service, the specialist, the day and an available time. They see only available times, with the chosen specialist's price. Instant confirmation, with “Add to calendar”, Google Calendar and directions.
Your own website, free
your-name.bookora.ro with logo, colors, services, team, gallery, map, “Open now” hours, QR code and contact form. Edited from the dashboard, live instantly.
included in Free
AI phone assistant
A dedicated number of your own, answered by the bot: with your practice's name, in Romanian, it sees the calendar and books the appointment during the call.
paid plans
Verified reviews
The day after the appointment, the client receives a review link via WhatsApp or e-mail. You reply publicly, and the rating appears on the site, in the catalog and in Google results.
Team, services, locations
Specialists with photos, services with duration and price, custom prices per specialist, individual closures. On the Pro plan, multiple locations and the “Clinic” theme.
Page in the BookOra directory
You appear on bookora.ro, under your category and city, with reviews, locations and booking directly from the page. Clients with a BookOra account see all their appointments in one place.
Your dashboard
This is what it really looks like. Screenshots from the demo account.
These aren't mockups: they're the dashboard pages, captured today on the demo account Cabinet Stomatologic Zambet.
prima-shop.ro/booking
The whole month, with appointments by dayFilter by specialist or location, block off a day or a time slot in one click, add appointments manually. Whatever comes from the website or the bot shows up here instantly.
Included in the Free plan
A complete website for your practice, at your-name.bookora.ro
Not a profile page: a site with its own address and security certificate, with your logo, colors, services, team, gallery, map and schedule. You fill it in from the dashboard and it appears instantly.
Integrated booking, the same as in the catalog and on any other website of yours (one line of code).
Customer reviews on the site, with stars in Google results (structured data).
Made for mobile: menu, “Book now” and “Call” buttons, map and a QR code to display at reception.
The form is the same everywhere: on your website, on your catalog page and on any other site, with one line of code from Settings.
Available slots only: service duration, opening hours, breaks, closed days and existing appointments are respected automatically, for each specialist.
Specialist's price for the chosen service, not a generic price.
After confirmation: add to calendar (file or QR code), Google Calendar, directions to the practice. The appointment appears in your dashboard instantly, with its source.
On paid plans
A phone number that someone always answers
You get a dedicated number of your own. The robot answers it with your practice's name, in Romanian, sees the calendar in real time and enters the appointment directly into the dashboard, with the client's name and phone number.
Forward your practice's number to it when you're with a patient, in the evening or on weekends.
Included minutes: 50 on Start, 150 on Plus, 400 on Pro, per month. You can see how many you've used in the dashboard.
Appointments from the bot appear in the calendar with the “from the robot” label, so you know where your clients come from.
+40 31 630 0101the demo account's dedicated number
00:42
RobotHello, you've reached Cabinet Stomatologic Zambet. How can I help you?
ClientI'd like a scaling, Thursday afternoon, with Dr. Popescu.
RobotOn Thursday, Dr. Maria Popescu has openings at 14:30 and 16:00. Which works for you?
Client14:30.
RobotAll set: Thursday, 14:30, scaling with Dr. Maria Popescu. What name should I put it under?
The appointment goes into the calendar · “from robot”Sample conversation. The services, specialists and available times come from your calendar.
bookora.ro/b/cabinet-stomatologic-zambet
★★★★★Andreea M.11 September 2026 · Dr. Maria Popescu
Very satisfied! Dr. Popescu explained everything patiently, and the scaling was painless. Online booking worked on the first try.
Practice's replyThank you, Andreea! We're glad you left with a smile. See you for your checkup in 6 months.
Verified review: left after a real appointment
Catalog and reviews
Clients find you on BookOra and recommend you to others
Every account has its own page in the bookora.ro catalog, by category and city: reviews, locations, team, services with prices and booking right from the page.
Reviews only from real customers: the request goes out automatically the day after the appointment, via WhatsApp or e-mail, with a personal link valid for 30 days.
You reply publicly and hide what you don't want on the website. The rating appears on the website, in the catalog and on Google.
Link to Google: at 4 and 5 stars, you also ask the client for a Google Maps review, in one click.
01You create your accountBusiness name, type and plan. Your Prima Shop account also works on bookora.ro; it's the same account.
02Add your services, team and logoDurations, prices, photos, hours. Your site and booking form are built automatically from them.
03You share the linkOn Google, on Facebook, on your business card, with the QR code at the front desk. Appointments start coming into your calendar.
Plans
Start for free. Upgrade only if you need to.
The website, directory listing and reviews stay free on every plan. Paid plans add unlimited appointments, the phone assistant with a dedicated number and, on Pro, multiple locations. Compare all features by plan
Free0 lei / monthEverything you need to get started
